We are a team of Value Selling experts with decades of experience running Business Value Consulting teams & standing up value selling & key deal programmes at B2B technology firms. We've worked with hundreds of sellers on hundreds of deals, so not only do we know the theory, we also know how to execute.
We believe that value selling leads to better outcomes for both the seller and the customer. We are passionate about helping people & organisations to realize their potential and become Elite sellers, and have seen first hand the transformational impact that can have on their lives.
As the CEO of Value Selling Labs, I have personally mentored & managed dozens of AE's over the years, and always have a huge sense of pride & joy at seeing so many of them develop their skills, win major deals and work their way into senior leadership roles.
Whilst I love mentoring, time only allows me to mentor a handful of people at any one time and so I wanted to find a way to package all of my combined experience and advice and so the 'Value Selling Masterclass' app was born.
My goal with the course is to help more Salespeople develop their skills to become Elite sellers and from that success, for them to be able to pursue whatever other passions they have in life; whether that is travelling the world, amazing experiences, fast cars or helping their loved ones. Success equals freedom to pursue those interests.